Ash, here's my concern.
You need your installer to PROPERLY SIZE the boiler to suit your hot water requirements. It's pointless saying your committing to a logic 30kw boiler if you need a boiler to provide 16l/m. The fact your installer seems to have offered you 3 different boiler sizes OR he's letting you decide, says to me he doesn't know/care about what he's doing.
Hmmm
I would always offer different sizes as price varies loads. When doing so I educate them on the difference, which is DHW flow rate. And more is better in nearly every case when it comes to combis, but it comes at a cost. It's not like sizing an unvented system where your sizing storage